Camile Thai Kitchen, the delivery chain run by entrepreneur Brody Sweeney, is launching a lower-cost franchise model aimed at shuttered bars and restaurants during the
Mr Sweeney is targeting venues that have been forced to close due to lockdown measures, but which have professional cooking facilities that could be converted into “cloud kitchens” for home delivery, even while they remain closed.
Camile Thai will charge an upfront licence fee to new franchisees of €5,000 and Mr Sweeney estimates that the total investment required to avail of the model will be about €30,000, including marketing and the conversion of commercial kitchens to include bespoke equipment such as wok cookers.
Franchisees would be given a deal to operate as a Camile Thai delivery service for an initial period of 12 months, with an option to extend.
In particular, he is targeting premises with commercial kitchens that are centrally located in larger regional towns, such as Athlone, Mullingar, Dundalk and Wexford, as well as some areas of west Dublin, including Ballyfermot and Clondalkin.
He says he is in talks with several potential operators about rolling out the low-cost format.